Cinemark theaters to install devices for the deaf in CA

Miss-Delectable

New Member
Joined
Apr 18, 2004
Messages
17,160
Reaction score
7
Cinemark theaters to install devices for the deaf

Cinemark, the nation's third-largest movie chain, said Tuesday it will install closed-captioning equipment for the deaf and hard-of-hearing in all its theaters in California by mid-2012,settling a disability-rights lawsuit in Alameda County.

The settlement "makes first-run movies available to millions of patrons," said Kevin Kniestrick, a lawyer with Disability Rights Advocates in Berkeley, which filed the suit in December.

Cinemark said it has already equipped about half its 64 California theaters with closed captioning. The company said it is using a wireless captioning device that fits into a seat cup holder, with a visor that shields the caption from other patrons.

Advocates said Cinemark had been alone among the three largest theater chains in refusing to use closed-captioning equipment. Kniestrick said the other two leading chains, Regal and AMC, provided limited captioning - often at off-peak hours and in only one theater per multiplex - and have been sued in other states.

Cinemark has nearly 300 theaters nationwide, including four in Alameda County - in San Leandro, Hayward, Newark and Union City. The settlement applies only to California, but advocates are meeting with Cinemark and other chains to try to get closed captioning installed in other states, said plaintiffs' lawyer Sid Wolinsky.

The suit accused Cinemark of violating the Americans With Disabilities Act and California's disability law by failing to provide accommodations that would offer equal access to hearing-impaired customers.

A federal appeals court in San Francisco ruled in an Arizona case last year that closed captioning can be required at movie theaters under the disability law. The ruling said owners could avoid such an order by showing that it would cause financial hardship.
 
That's cool. I think that is what is called the "Rear Window" method. Several theaters around here (northern VA, D.C., MD suburbs) have it.
 
That's cool. I think that is what is called the "Rear Window" method. Several theaters around here (northern VA, D.C., MD suburbs) have it.

No, I think it's probably something better called "Captiview." They've installed it here in the theater in Lafayette.

Now, the problem is that a lot of movie companies do not release movies with the necessary disc that provides the captioning for the movie. This has been a major problem here at the theater in Lafayette. We've had the equipment since December, but only a few movies have been available with the Captiview system so far. Another lawsuit is on the horizon.

This is great news about Cinemark. They've been one of the absolute worst when it comes to deaf/hoh accommodations. It's about time this happened.
 
Huh. Interesting. You really can't tell from the article which one it is.

RW is the only one used around here, far as I know.
 
Huh. Interesting. You really can't tell from the article which one it is.

RW is the only one used around here, far as I know.

Well, it said "wireless device," so I figure it's this new captiview system.

Also, RW is old technology. It's been around for 10 years. Not sure if it's even being installed anymore... From what I've seen, it's annoying, cumbersome, and distracting to hearing patrons. Captiview solves all those problems.
 
Plus RW is very expensive. Sounds like Captiview is much cheaper. That would be great, because it's hard to find theaters with RW installed. I want to see "Water for Elephants" on RW this week, and will have to drive all the way around the Beltway up to Silver Spring, MD to see it that way, I think. There are plenty of theaters much closer to me than that, and some have "accommodations" for the deaf and HoH, but that usually means some clunky headphones. They aren't advertising RW for WforE on any of the theaters near me.
 
Well, it said "wireless device," so I figure it's this new captiview system.

Also, RW is old technology. It's been around for 10 years. Not sure if it's even being installed anymore... From what I've seen, it's annoying, cumbersome, and distracting to hearing patrons. Captiview solves all those problems.


Yeah it is captiview....

Is that really better? I haven't seen it in person but it seems like you would be looking away from the screen the whole time
 
Well, it said "wireless device," so I figure it's this new captiview system.

Also, RW is old technology. It's been around for 10 years. Not sure if it's even being installed anymore... From what I've seen, it's annoying, cumbersome, and distracting to hearing patrons. Captiview solves all those problems.

We got the RW here. It is annoying!
 
How is it annoying? I've never seen a movie with it and I was looking forward to trying it out.
 
How is it annoying? I've never seen a movie with it and I was looking forward to trying it out.

Trying to adjust it in the cup holder so it reflects from the back wall the dialog.
Look down at it to check the dialog. Miss actions while trying to read it.

Hate it. OC with captions at the bottom of the screen is really the only fair way in my opinion.
 
OC that was visible to all, or only visible with special glasses or something?

I would love it, but I doubt the average movie-goer would like it much. My husband complains (only a little, but still) about watching CC on TV with me. He would really not like the distraction of seeing captions on a big screen at the movie theater. I'd guess that he is typical in that.
 
OC that was visible to all, or only visible with special glasses or something?

I would love it, but I doubt the average movie-goer would like it much. My husband complains (only a little, but still) about watching CC on TV with me. He would really not like the distraction of seeing captions on a big screen at the movie theater. I'd guess that he is typical in that.

HOH husband here. We love CC. Even my hearing daughter has the CC all the time even if I am not there. So the HOH baby will learn to read before her peers. :)
 
Trying to adjust it in the cup holder so it reflects from the back wall the dialog.
Look down at it to check the dialog. Miss actions while trying to read it.

Hate it. OC with captions at the bottom of the screen is really the only fair way in my opinion.

I agree; OC is the only way to go, but even then it can be annoying when there is a lot of light color in the picture, so the captions get hidden. There really needs to be something more ideal. The idea of having embedded captions that are only discernible using special classes or something is a great idea. I don't know why it hasn't been done.
 
:applause:

And now we have a precedent to be cited in the case of suits against other chains in other states.
 
Still prefer open captioning. Why is it that hearing people always take over deaf people all the time? Hearing people always want better sound, better crisp sound while deaf get cheap-ass captioning that doesn't annoy hearing people. Well, the sounds can be real annoying to deaf people (lots of vibrations) and they accept it!
 
The idea of having embedded captions that are only discernible using special glasses or something is a great idea.

Now that they are moving into 3D technology, you'd think this was an idea whose time has come.

Whoever comes up with it will make a fortune, one would think. Wish I were an engineer!
 
Now that they are moving into 3D technology, you'd think this was an idea whose time has come.

Whoever comes up with it will make a fortune, one would think. Wish I were an engineer!

Speaking of 3D...does watching it make anyone else feel sick to the stomach, or is it just me?

**sorry off toptic**
 
Back
Top