Not really all that cool, Nihilist- Randy is the "human interest" portion of the story, as they keep mentioning his deaf son's involvement in the project. My google-fu shows he is Regal's lawyer king. As the parent of a deaf/HOH son (the kid is described inconsistently across news stories), I might have been impressed if he had already been involved in deaf forums like this one, instead of popping out of nowhere with a canned spiel about "first generation technology".
Regal deploys technology system for blind, deaf » Knoxville News Sentinel
The old news story about the glasses, in my cynical world view, is to counter the backlash from the news story from weeks earlier of top execs (like him!) getting handsome pay raises while 95-99% of employees will see hours cuts as a result of their strategies to avoid costly Obamacare provisions. Evidently, they deserved the raise for finding a way to shrink their employees' paychecks.
After Company Executives Get Massive Bonuses, Regal Theater Chain Cuts Employees' Hours To Avoid Obamacare | ThinkProgress
These glasses have been around for at least 1.5 years (I first used them in early 2012 while on vacation), and just now problems are being found and taken care of? Not a sign of concern for customers at the corporate level.
Regal withdrew the far more awesome, completely comfortable to use Open Captioned systems, and dropped 12 million dollars (according to the Knoxville link above, where Regal is based) on an inferior accommodation. As in, it wasn't worth 12 million to accommodate deaf folk, but worth 12 million so that hearing people wouldn't be inconvenienced by the occasional OC.
Another way I look at it- Regal spent 12 mill to ask deaf folks to choose between Regal and Redbox (and I choose Redbox a thousand times over after my last experience with the Craption Glasses).
Rent Movies Online - DVDs, Blu-Ray™ & Games | Movie Rentals at Redbox
There were several times that I'd show up at an open-captioned show filled with deaf people- notably Avatar and Puss in Boots. Those 5, 10, or even 15 glasses would not have been enough. How are these glasses anything but a step back for a deaf group that wants to go the movies?
If Regal really wanted to accomodate deaf folks, they'd have either rolled out Open Caption to ALL of their sites instead of the Craption Glasses, or at least let the two systems co-exist and overlap. Designated showtimes when a group can be sure to experience captions, and then an improved system of Craption glasses for any other time/theater.